Over the years, as we live, we also learn. We hear about events from news announcements, from friends and acquaintances and even, occasionally, from someone’s marketing material. All these sources of information add to our store of knowledge.
Much of that knowledge won’t be relevant to your situation and you will unconsciously file it away. Memory experts tell us that we don’t forget things – we are just not very good at recalling them.
Sometimes you are reminded of information you first gathered years ago – but at that time you didn’t have a use for it.
Many years ago, I worked with a client who was using a knowledge transfer partnership (KTP) project to enhance the sum of knowledge in his business. I hadn’t heard about knowledge transfer partnerships, so I took the time to find out about them. I didn’t have a use for that piece of knowledge for decades.
More recently, research and development tax credits have become very popular. In my present role, I receive two or three calls or emails per week from people offering to help with them. We’re already claiming – and have done so for years. I have also helped many other clients lodge successful claims.
I was reminded of the KTP scheme by a notification on LinkedIn a few weeks ago. It wasn’t an explanation of the scheme, just a news item about one of my connections. That triggered something in my memory and I realised we could probably use the scheme to solve a problem. We’re already in the process of selecting a university partner and the reaction to our outline of the project has been very positive.
So, what do you have locked away in your memory vault that could help you with a challenge you are facing today?
What do your team know – but it’s locked away in their memories or they have not volunteered the information?
What are the challenges you need to solve – and does everyone know what they are?
Perhaps one day you’ll be lost in the wilderness – then you will want to know how to find true north.