Don’t worry, be happy!

I see a lot of business owners and leader who find work very stressful.

I’m reminded of this quote from Reinhold Niebuhr:

“Lord, grant me the strength to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.”

Business owners feel responsible for everything and everyone in the business, but they often worry about things they cannot change.

Worrying about the wrong things – those things you cannot change – does you no good, does your blood pressure no good and most importantly does the business no good!

If you’ve done all you can for the customer, you can’t change the decision they are going to make next week or next month.

If you’ve done the research and created the marketing campaign that you all think will work, you must try it to see if it will work. Worrying about it won’t change the outcome.

So what will your worrying do?

If you are worried, it’s like an infectious disease that you will pass on to the team. They will worry as well. If you are worried, you may not (will not) be focused on the things that you can change – where you will make a difference. If you infect the team with your worries, they won’t be focused, will second guess themselves, take longer and probably make more mistakes.

Taking longer and making more mistakes leads to an increase in workload. Extra workload can mean more stress and more worrying – it’s a vicious spiral.

The business leader who appears not to be worried takes away a lot of stress. The team look to the leader and if he’s not worried then we don’t have to be.

Think of the captain of a sports team, or a leader on the battlefield. They are confident and positive, not worried and negative. Sometimes that is just an act – they really are not confident, but they won’t let it show because that damages the team.

So ask yourself “Can I change this thing I am worrying about?” and if the answer is no, move on!

Perfection can be the enemy of progress

There are times when perfection must be achieved but also times when it is the enemy of progress.

If you have a product or service in development that is not yet perfect and you continue the development until you reach what you regard as perfection, you may just find the market has been taken from you by an inferior product. They call it “first mover” advantage or first to market advantage.

There is also a strong probability that the product (or service) is not quite what the customer’s want or need. You’ve used your knowledge and experience to build this, but if you don’t have customer feedback it is easy to go down the wrong road.

That’s an obvious example, but the same principles can easily be applied to your internal projects. I was responsible for the roll-out of a new IT hardware system. We were a relatively small company, and were not using IT professionals – it was mostly down to me. I had a plan for the roll-out but as with any plan, things did not work quite as expected! In this case, a printer that had worked perfectly in one environment decided not to work with the new system.

In the perfect world, I would have setup the printer and everything else in a test environment before deployment. I’d have found and resolved the problem. That would have taken an impractical amount of time (I had a day job, this was a set of additional responsibilities) and money.

In the real world, we deployed the new system and the printer failed. We could have reverted to the old system (that was my ultimate backup plan) but managed to find a workaround that let us operate. We had the new system running within the day, the operations and the customers were not hampered and the business could benefit from the new faster hardware.

If you’ve got a backup plan, and failure won’t affect the customer, roll out the project and fix it when you know what’s wrong.  If you’ve got a new product, get it to market in beta or prototype form. Don’t wait for perfection!

Know your customers

In banking and financial services there’s a set of regulations called Know Your Customer or KYC for short. If you’ve opened an account in another country in the past few years you will have experienced the process which can be administratively complex!

One of my clients was opening an account in Hong Kong and the standard procedure of “Please call into the branch with your passport” was not very helpful. The ultimate owner is the person whose identity must be verified – and in this case that was a Silicon Valley entrepreneur who had no plans to visit Asia soon!

Knowing your customers and knowing your market is vitally important for any business. It’s not a compliance issue (as it is in banking) but a tool to help you win more customers and do more business.

I was reminded of this when I heard Lord Karan Bilimoria describing the early days of Cobra beer. He and his partner marketed the beer to independent Asian restaurants and their efforts laid the foundations for the success of Cobra.

He knew his market; he knew his customers and he had created a product to fit with their offerings and their customers.

Had he tried the same approach with many (most) of the restaurants on the high street it would have failed, as they are not usually independent and the manager on the site has little authority to purchase anything!
Had he tried the same approach in another country it might not have worked. In the US, where there are plenty of independent restaurants, the majority (in my experience) do not serve alcohol at all.
If you don’t have a really good connection to your market and a thorough understanding of why your customers choose you, the chances are that your marketing efforts will misfire.

Don’t assume that you know why they buy – assumptions are dangerous and they may be buying for a reason you don’t consider important.

Ask your customers why they buy; ask the ones who have left why they are leaving. You might be surprised by what you learn.

Here is your personal time machine

How often do you hear the phrase “I don’t have time to do XYZ?”

I hear it all the time.

I often hear someone being praised for working hard, and usually, that’s connected to the number of hours they put in.

What is much more interesting is how productive someone is – how much do they get done.

How productive are you?

To become more productive, focus on the things that are distracting you and minimise them.

Do you need to be in every meeting?
If you are not driving the meeting, trust your team to discuss issues without you and move things forward. The team will appreciate the opportunity to expand their knowledge, the trust that you are showing them and will probably come to the same conclusions even if you are not there.

How often do you need to check your emails?
Email is one of the big distractions in today’s world. It’s so easy when the email alert pings for you stop writing that proposal (or newsletter, or report) and go read the latest email.
How often do you get an email that requires an instant reply? Never! If you checked your email only once a day would the world fall apart? Why not try that – set a time each day and don’t read emails in between.

Could you turn off the phone for a couple of hours?
When you are in that important meeting that you are driving, you will have your phone turned off or at the very least on silent. What happens if someone calls during the meeting? If it’s important, they will leave a message – and it will probably be “Can you call me when you are free?”

Facebook, LinkedIn and Twitter can be valuable business tools but they don’t require your attention every minute or every hour of every day – unless they are your business!

Are you adding value?

I was in a management meeting not very long ago where everyone had something to say on almost every subject. The meeting went on, and on, and on….!

I was reminded of the quotation

“If I Had More Time, I Would Have Written a Shorter Letter”

The source of which is most probably Blaise Pascal – but of course the original was in French so it is not a direct translation.

I was also reminded of a talk given by my colleague in the Speakers’ Association, Peter Milligan, where he referred to some guidance he was given early in his career. I could summarise that as don’t speak unless you have something to add.

I’ve had the delights of doing business all over the world, often with companies and individuals where their first language is not English. Sometimes communication from these clients and prospects requires a level of interpretation – it is difficult to determine exactly what they mean – and it can be made far worse when they try to be polite and use elaborate language.

Even in the same office, unnecessary communication is an ever increasing time waster. I remember years ago taking a call from a colleague who was repeating some information he had previously send me in an email! One or the other, please not both!

How many emails do you get that you don’t need to respond to? How many that are copied to you for information only?

I heard some time ago of a manager who instructed his team not to send him emails unless they wanted him to take action. I am not sure I would go that far.

If you can make each business communication direct and to the point (still polite, of course) and each interjection in a meeting something that adds real value and moves the meeting forward, you will be much more productive and efficient.

Perception vs Reality

Many years ago I worked for a very high growth technology business and we were always in need of funding because we were growing so fast.

One of my English colleagues, Jonathan, took over from me as Finance Director for the Americas region whilst I went out to Hong Kong to set up Asia Pacific.

He decided to fulfil his dream by getting a Porsche, but the only car available was pink. He bought it anyway and was the subject of much hilarity in the office as a result.

The time came when we needed extra working capital so Jonathan and Mike, our treasury director, went to the bank in Silicon Valley to try and arrange this.

The bank manager looked out of the window, saw the car, and told them he would not be lending money to any business where the Finance Director drove a pink Porsche!

I am sure that was a tongue in cheek comment, but there’s a valid point here. Perception counts and what your customers, suppliers and your team perceive is all that matters.

So when you look at your business try to see it as a stranger would see it. What message does the tired reception area send, what message do the weeds in the carpark give?

If you review your website, and the last update was 9 months ago, what message are you sending?

If your team see you having a bad day and grumbling about something, what message do they get – and what message do they pass on to the customer?

Imagine for a moment that you wanted to perpetrate a fraud. How far would you go to project the best possible image so that your target would part with their money? You would not leave anything to chance.

In business, we overlook the perception because we think the reality will counter it – we think that reality counts, but that’s not true. Perception counts.

Put the right team together

Jim Collins, in his classic business book Good to Great, identifies getting the right people on the bus in the right seats as a fundamental step to business success.

That is a principle you can apply when you are looking at your internal teams and working parties, not just the top team than runs the whole business.

Teams and working parties can be a very powerful way of resolving problems, dealing with projects and enhancing business processes but only if the right people are in the team.

If the team doesn’t have the right composition it won’t be as successful.

A useful analogy may be that of rowing. Mark de Rond studied the rowers at Cambridge preparing for the university boat race and in particular the selection process.

It’s not just a case of choosing the 8 fastest oarsmen, but one of selecting the best combination of rowers even if some of those left out are faster as individuals.

In business, it may well be prudent to select potentially less able or less knowledgeable candidates for their ability to work together rather than creating a team all of whom are high achievers but who will not get on with each other.

For teams to be really effective there are several other factors to consider but right at the top of the list is communication. Everyone on the team has to be fully aware of the objectives of the team, but also to understand and accept their role within the team. The team will review progress and everyone affected will know what is happening and what the milestones are – so this is all about communication.

Teams can be a fantastic environment for individuals to develop new skills and experience but that requires the right ethos from the team and its leader. A no-blame learning environment, where mistakes are just an opportunity to get it right next time, is a great place to develop.

Do you treat your colleagues as your customers?

Everything you do in your work will probably have a knock-on effect on someone else in the business. If you do your job perfectly, it will help others do their job and in the end, the customer benefits from great service.

If you are well removed from the customer, operating in one of the vital back-office roles, it is really easy to think that what you do doesn’t really matter to the customer. There may be no direct effect, but if what you do runs really smoothly your colleagues in the next department don’t have to spend time and effort dealing with your output – they can just get on with the job.

This is something you can picture really well if you think of a production line. If the previous operation has put all the holes in the right place and they are the right size, completing your operation is really easy. If the hole is in the wrong place or is the wrong size, that requires you to take extra time to fix before you can carry on with your “real” job.

The same principles apply in an environment that isn’t a production line.

In one company, the customer services team handled order administration and were responsible for quoting the customer order number on our invoices. They would archive the customer orders without a copy of the invoice, and with no reference to the invoice number.

The credit control team, trying to get payment for these invoices, found that some of them had incorrect purchase order numbers. The customer would not (could not) pay us.

Finding the right order number and re-issuing the invoice with the correct details was a laborious time-consuming job.

We changed the system so that the cross-referencing was captured. The customer service team didn’t treat credit control as a customer, yet credit control were reliant upon the output from customer services.

When you look at your department, who are your customers and are you meeting their needs?

Red or Blue?

 

John held up the ball in his hand and asked his Chris “What colour is this ball?” to which the angry young man replied, “it’s red, of course – what that got to do with it?” John replied “Actually, from where I am sitting, it is blue”

John rotated the ball, and Chris could now see that it was red on one side, but blue on the other.

A simple story but one that illustrates the saying “There are two sides to every story”

Most of the time there are many different versions of the truth. People see things from their own perspective and often will embellish a story or an event. Sometimes that’s just to make the story more entertaining, and sometimes because their version makes them look better.

Often that is harmless but it can lead to real problems, especially if there is competition or conflict in the team. That’s when the different perspectives can become misleading and may cause you to make poor decisions.

Good decisions are based on sufficient accurate information – or blind luck. Poor quality information, including that seen from one perspective, should be eliminated or counterbalanced.

If you have doubts about something you have been told, gather more evidence!

Transparency and honesty from the leadership team will help eliminate the tendency to only tell the story from one side. If you know you are going to get found out, you won’t cross the line!

This approach works outside the company as well as within. If a supplier has let you down, and you are given an excuse that doesn’t quite ring true, check it out. Often, the supplier’s sales manager or account manager is giving you the positive story but you can get closer to the truth by asking higher up in the organisation.

The same applies to your customers – be careful what messages your team a delivering. If they are trying to keep the customer happy by embellishing the truth, they (and you) will probably get caught out. Honesty and transparency will go a long way.

 

You hear the words but do they mean it?

 

Have you ever had a conversation where it just didn’t feel right? You know there’s something wrong, but it is not in the words – or even in the tone of the conversation – but there is still something not quite right.

There’s a good chance that you are picking up on non-verbal cues – body language – without even realising that’s what you are doing. You may think “I don’t know anything about body language” but actually we all do – we just don’t pay attention to it. Think of a mime artist – can they convey a story or an emotion? You are reading body language.

When you are interviewing someone you will have a good feel for the outcome of the interview within a few seconds. First impressions include the way the interviewee moves and talks as well as their external appearance, and we are really good at picking up those signals.

You can use this inbuilt ability in the office. Take a look at the team, see if you can picture an individual’s emotional state. If you see someone who is having a bad day – whether that’s because there are problems at work, or something is going on at home – have a conversation with them.

How would you feel if, when you are having a bad day but you haven’t told anyone, the boss came over and offered support? You’d be more motivated and there’s a good chance you will relax & start doing an even better job.

Now I am not saying you should walk up to someone and say “You look as if you are having a bad day.” Perhaps they are, but perhaps it is entirely personal and private and they have no wish to share.

You might try something as simple as “How is it going?” but that can lead to just the facile “fine, thanks” response. More effective is an offer of assistance “How can I/we help today?”